The Burning of Will Shuster’s Zozobra has been a staple event of the Fiestas de Santa Fe since 1924! In 2013, we set out to create an official logo for the event. The new logo featured a symbol depicting the marionette engulfed in flames. His position suggests that he is rising from the flames, portraying a re-birth or new beginnings, which is what the event is all about. Burning your gloom, to start anew.